Serious face,
Fun inside

With 25+ years of experience working in and around the games industry, I’ve had a hand in all non-directly-creative aspects of game development; from Planning to QA to Release and beyond, Publishing and Funding, Partnerships and Management of teams, projects and products, PR, Community and Events!

Pretty much everything other than art, code or design…

Person wearing virtual reality headset and holding a controller, standing in front of a neon purple background at an event or exhibition.

Experience, Knowledge & Skills

Unity Technologies - Senior Partner Relations Manager: £1.5M ACV // 25 studios to manage partner relations; studio <> engineering roadmap alignment; feature request product management; team knowledge sharing & upskilling; mentoring; event organisation; Accessibility & Neurodiversity ERG Chair (mobile, PC, console, XR).

HTC Vive - Content Partnerships Lead: Funding & scouting new and existing XR titles to bring to a new hardware platform storefront; engineering alignment; developer relations; executive reporting; events (XR).

Make Real Ltd - Immersive Partnerships Director: R&D team management; studio strategy; partner & client relations; events, PR & Marketing; workshops; executive reporting (XR).

Testronic Labs - Senior Account Manager (Zynga): partner, relationship, team & project management; localisation; international development (mobile).

Gamania EU - Associate Product Manager: In-game store economics; web publishing; product management; Westernisation of Eastern games; community support (PC).

Kerb Ltd - Technical Producer: Production; localisation; web publishing; project management; process and margin improvement (web).

NCsoft Europe - QA Manager: EU QA; game production; title release; age-ratings; live-ops & community support; team & project management; executive reporting (PC).

Collage of various video game covers, including titles like 'Auto Assault', 'GUILDS WARS 2', and 'City of Heroes'.

Game Development

Some of the major PC and XR games titles I have been directly involved with the development of:

QA: Auto Assault | City of Heroes | Guild Wars | Tabula Rasa

Production, PR, Marketing: Radial-G : Racing Revolved | Loco Dojo [Unleashed]

For other platforms, I have supported a number of high profile titles in-development / released for Sony PlayStation, Microsoft Xbox and Nintendo Switch as part of my role as Senior Partner Relations Manager at Unity Technologies. My work also covered some multi-million dollar revenue generating mobiles titles for iOS and Android. Unfortunately due to NDAs I am unable to list the names of these titles obviously.

A stack of magazines and newspapers with colorful sticky notes attached, against a white background.

Media Maven

Throughout the period of having to take on events, PR, marketing & community activities for the XR games I oversaw development of, I generated over 500+ pieces of media inclusion (interviews / quotes / blogs / articles / talks / panels) for the games, the studio/s and general industry sector coverage.

  • Gaming press inclusion: EDGE, PC Gamer, gamesTM, develop, Eurogamer, Polygon, Road2VR, UploadVR

  • Non-gaming press inclusion: BBC, Guardian, TIME, Verge, NME, Vice

Furthermore I have given talks or been part of panels (as member and host) at many events, including: Reboot Develop (Blue), Develop, Pocket Gamer Connects, EGX, Unity Dev / U-Days / Unite.

You can find the full list and links here: https://bit.ly/vrsamVR.

A man standing on stage in front of a large screen that displays the text "ADVENTURES IN VR BABYSITTING" and part of the phrase "MANCHESTER." The man is wearing a black t-shirt with the words "BRIGHTON GAME COLLECTIVE" on it, and has glasses and short hair.

  • "Sam has been an amazing mentor to me over the past couple of years, patiently helping me realise my purpose."

    —Former Colleague

  • "What Sam doesn't know about XR probably isn't worth knowing - his experience is incredibly deep!"

    —Former supported studio MD

  • "Sam was able to help us realise a number of blind spots around launch we had completely missed."

    —Indie Dev Studio

Ready to Boost Your Development Time?

Drop us a note and let’s see what I can take off your plate!